Recent Interviews

Dirk Graszt, CEO, Clean Logistics SE

Dirk Graszt
CEO | Clean Logistics SE
Trettaustr.32, 21107 Hamburg (DE)


Interview Clean Logistics: Hydrogen challenge to Daimler + Co.

Matthew Salthouse, CEO, Kainantu Resources

Matthew Salthouse
CEO | Kainantu Resources
3 Phillip Street #19-01 Royal Group Building, 048693 Singapore (SGP)

+65 6920 2020

Interview Kainantu Resources: "We hold the key to growth in the Asia-Pacific region".

Justin Reid, President and CEO, Troilus Gold Corp.

Justin Reid
President and CEO | Troilus Gold Corp.
36 Lombard Street, Floor 4, M5C 2X3 Toronto, Ontario (CAN)

+1 (647) 276-0050

Interview Troilus Gold: "We are convinced that Troilus is more than just a mine".

12. July 2021 | 11:32 CET

Aspermont, ProSiebenSat.1 Media, CLIQ Digital - profit from digitalization of media companies

  • Digitization
Photo credits:

In Germany, according to a McKinsey study, just 10% of digital potential is being exploited. Anyone who thinks that it is developing sluggishly in Germany is wrong. According to the study, even if the US leads the way with big tech companies at 18%, the potential is far from being exhausted. Digitization has become enormously important for media companies, particularly as the young generation consumes up to 90% of its content via smartphones. 90% of this content comes from social media. As a traditional media company with print or TV content, it is increasingly difficult to reach the coveted target group. The only way is to dovetail traditional content with digital media. Today we focus on three media companies and how they are dealing with this challenge.

time to read: 4 minutes by Armin Schulz



Armin Schulz

Born in Mönchengladbach, he studied business administration in the Netherlands. In the course of his studies he came into contact with the stock exchange for the first time. He has more than 25 years of experience in stock market business.

About the author

Aspermont - Making better and better use of digital opportunities

Aspermont is a very traditional media company, some of whose brands have a 185-year history. Its focus is on the commodities market. The Company has been transforming itself into a digital media service provider since 2000 when it experimented with online payment barriers for the first time. Where gold miners used to buy Mining Journal, the focus is now more on B2B business, yet the number of online users has been growing at an average of 23% for years.

In addition to subscriptions, the Company is building other businesses, such as the Virtual Event & Exhibition solutions, to hold virtual trade shows. On June 8, the new multimedia product, 'Digging for Climate Change', was launched. With this program, the Company is trying to lead the global discussion on sustainability in resource extraction. This everything-as-a-service strategy will engage customers and potentially sell more services. In addition to the new offerings, the current task is to drive expansion into China and South America.

Management already has other possible business areas in mind, such as trading, financing, and e-learning. There is clearly more potential here. Looking at the half-year numbers, revenue was down slightly year-on-year, but operating cash flow nearly tripled, despite Corona and canceled trade shows. The stock has halved since its high on February 17 and offers a good entry opportunity at this level. Since the beginning of May, the share has been running sideways. If the breakout succeeds, the high from February should be tested again.

ProSiebenSat.1 Media - Investments are growth drivers

ProSiebenSat.1 Media (PSS) operates TV stations and generates money by selling advertising. That is probably the common opinion in the German-speaking world. However, the Company began shifting its focus to the digital world a long time ago, creating various mainstays for itself. Currently, the primary revenue driver is dating! Parship is part of the PSS family and acquired the American dating Company Meet Group in 2020. That is also reflected in the quarterly figures. While profits from the television business fell by 32%, the online dating division increased by over 100%.

But it wasn't just in dating that profits doubled, as investments in companies like NuCom Group and SevenGrowth also doubled profits year-on-year. There are sounding names under the participation such as, Verivox, billiger-mietwagen,, flaconi, mydays or also Jochen Schweizer. The figures alone show that the transformation away from the original business is in full swing. A merger with Mediaset, an Italian TV station group, was therefore called off.

The advertising market grew significantly in April and May and was back at pre-Corona levels for the first time. Management expects revenues of EUR 4.25 billion and profits of EUR 750 million in 2021. The approach of airing ads for its online stores seems to be paying off. Since February this year, the stock has tripled from its March 2020 low but has run sideways between EUR 16.20 and EUR 19. Should the EUR 16.20 mark break, the next support is at EUR 14.30. With a closing price above EUR 17.50, the EUR 19 mark should be tested.

CLIQ Digital - Facing a new record year

CLIQ Digital has already undergone a transformation, but to be fair, the Company was never a traditional media company. It started with ringtones and subscription models for cell phones. In the meantime, they have realigned themselves, and all content can be used on all devices such as cell phones, tablets, PCs and TVs. Unlike many of its competitors, CLIQ Digital offers an all-in-one solution, i.e. licensed movies, series, music, audiobooks, sports and games at a fixed price. Customers are acquired via direct marketing.

Interestingly, the Düsseldorf-based Company's new concept was first tested in North America before being rolled out in Europe. The Company benefited greatly from the Corona pandemic, increasing its sales by almost 70%, and EBITDA was EUR 16 million - an increase of 177%. The growth continues, as evidenced by the quarterly year-on-year figures. Sales climbed another 49% and there was also a 142% increase in EBITDA. Therefore, the annual forecast of EUR 140 million in sales with an EBITDA of EUR 22 million should be achieved. Shareholders were rewarded for this year's growth with a dividend of EUR 0.46.

On June 14, the Company reported that board members had purchased shares worth EUR 100,000. Looking at the share, one can see the rally behind the value. At the beginning of the 2020 pandemic, the value was EUR 2.50. Since then, it went up to over EUR 41 by April 14 of this year. Since then, the stock has consolidated to EUR 23 and is currently available for around EUR 26. Since the institutions are buying shares and, according to the management, a record year is coming up, one can build up a first position here. The dividend yield is currently about 1.7%.

All three companies presented have adapted to the new conditions. Aspermont is promising due to its specialization and the expansion of its business areas. ProSiebenSat.1 has also made the leap to becoming a digital media service provider and is in a better position than many of its competitors. CLIQ Digital has always been digital but still had to reinvent itself. It has succeeded with its all-in-one package and, according to management, is poised for a record year. Here too, is a good place to start.


Armin Schulz

Born in Mönchengladbach, he studied business administration in the Netherlands. In the course of his studies he came into contact with the stock exchange for the first time. He has more than 25 years of experience in stock market business.

About the author

Conflict of interest & risk note

In accordance with §34b WpHG we would like to point out that Apaton Finance GmbH as well as partners, authors or employees of Apaton Finance GmbH may hold long or short positions in the aforementioned companies and that there may therefore be a conflict of interest. Apaton Finance GmbH may have a paid contractual relationship with the company, which is reported on in the context of the Apaton Finance GmbH Internet offer as well as in the social media, on partner sites or in e-mail messages. Further details can be found in our Conflict of Interest & Risk Disclosure.

Related comments:

19. October 2021 | 12:03 CET | by Stefan Feulner

TeamViewer, Aspermont, Commerzbank - One step ahead

  • Digitization

The digital age is massively transforming the economy and, as a result, businesses and their business models. Traditional models are being displaced, and new ideas are in demand. The Corona pandemic has highlighted the enormous shortcomings and accelerated the transformation to a digital world. Across industries, companies that embrace and implement this development are likely to be among the winners, while analog companies will lose their competitiveness and disappear from the scene.


18. October 2021 | 12:02 CET | by Stefan Feulner

China Evergrande, AdTiger, Geely - Great opportunities in China

  • Digitization

China cannot get out of the negative headlines. After the government accelerates the regulation of domestic technology groups, the Middle Kingdom is facing the next problem. The impending collapse of Chinese real estate giant Evergrande has been preoccupying the markets for weeks. However, due to the strong correction in recent months, there are attractive entry opportunities, especially in the technology sector. Charlie Munger, for example, long-time business partner of investment legend Warren Buffett, massively increased his stake in online giant Alibaba in the last quarter, according to a report in the Daily Journal.


13. October 2021 | 11:09 CET | by Armin Schulz

Alibaba, AdTiger, ProSiebenSat.1 Media - Christmas business makes the cash register ring in the advertising market

  • Digitization

Even before Corona, more and more people were shopping online, and the pandemic has further boosted this trend. Christmas is fast approaching, and this festival of gifts traditionally brings retailers the highest sales. Sitecore has learned from a survey that Christmas shopping will start earlier this year. When talking to local retailers, it is often heard that customers are nowhere near as abundant as they were before the pandemic. Corona rules or mask-wearing obviously bothers some consumers, and so they continue to turn to online shopping. The advertising market will grow significantly in the next two months, both online and offline. So today, we analyze three companies that are involved in advertising and e-commerce.