Close menu




April 16th, 2024 | 07:20 CEST

Plug Power deeply in the red! Thyssenkrupp Nucera and First Hydrogen shares with positive newsflow and upside potential!

  • Hydrogen
  • greenhydrogen
  • GreenTech
  • renewableenergies
Photo credits: Thyssenkrupp Nucera AG & Co. KGaA

Not only is Plug Power's share price in the red, but also its earnings for the year 2023. Losses at the US company are still growing faster than revenue. Together with its struggling industry peer, Nel ASA, Plug is dragging down the entire hydrogen sector. However, there are positive developments. For example, the hydrogen-powered fuel cell commercial vehicle from First Hydrogen in England has impressed in test drives under real conditions. The Company is currently valued at only CAD 50 million and offers an entry opportunity. Analysts also see more than 100% upside potential for Thyssekrupp Nucera. Is the wheat separating from the chaff in the hydrogen sector?

time to read: 4 minutes | Author: Fabian Lorenz
ISIN: PLUG POWER INC. DL-_01 | US72919P2020 , THYSSENKRUPP NUCERA AG & CO KGAA | DE000NCA0001 , First Hydrogen Corp. | CA32057N1042

Table of contents:


    First Hydrogen: Share offers entry opportunity

    Currently, the share of First Hydrogen presents an opportunity for entry or buying on the dip. After successfully bucking the industry trend for a long time and trading above EUR 1, the share price has slipped to around EUR 0.70 since March. As a result, the specialist in hydrogen-powered commercial vehicles from Canada is now only valued at around CAD 50 million. The Company, active in Europe and North America, has important milestones to achieve this year, some of which have already been reached in the first quarter.

    The hydrogen-powered fuel cell commercial vehicle (FCEV) from First Hydrogen impressed during three test drives in real-world conditions, showcasing its driving behavior, rapid refueling, and range of 630 km on a single tank. The vehicles were tested by potential customers in the London, Scotland and Wales area. The utility company Wales & West Utilities (WWU), with more than 1,000 employees, not only tested the vehicle but also expanded its partnership with First Hydrogen to include the development of a hydrogen ecosystem for mobile refueling. Further test drives are planned with a wide range of partners.

    First Hydrogen is also making progress in its home market. Fleet operators in the Canadian province of Quebec have shown great interest, the Company recently announced in its quarterly update. Hydrogen is significantly superior to battery-powered electric vehicles, particularly in the region's cold temperatures. Mass production for the North American market is also to take place in Canada. A plant with a production capacity of up to 25,000 vehicles per year is already being planned.

    Balraj Mann, Group CEO of First Hydrogen, said: "We are building strong relationships with governments, potential customers and suppliers that align the need to reduce emissions with First Hydrogen's product offering. The market for green hydrogen in North America is gaining considerable strength. For example, the US Department of Energy announced a USD 7 billion program to establish seven clean hydrogen centers in the US as part of the National Clean Hydrogen Strategy and Roadmap."

    Interested investors are encouraged to register for the 11th IIF digital investor conference. First Hydrogen will present live tomorrow, April 17, 2024, at 15.30 CET. Click here to register.

    Plug Power: Depreciation hits the bottom line

    While First Hydrogen is running smoothly, with hopes of soon receiving the first concrete orders for its hydrogen-powered commercial vehicle, Plug Power is facing challenges on many fronts. Despite the collapse in its share price over the past few years, the Company is still valued at around USD 2 billion. However, operationally, Plug Power is struggling to make progress. Although Plug Power's figures for the fourth quarter of 2023 confirm that the doubts previously expressed about the Company's ability to continue as a going concern no longer exist, it is still far from out of the woods.

    The Company achieved a record revenue of USD 891 million, but growth was modest at 27%. However, the loss has increased even more significantly. Even gross profit was negative at USD 508 million (2022: USD -194 million). The net loss climbed from USD 724 million to USD 1.4 billion. It is, therefore, unclear when Plug Power will achieve a positive result.

    Nevertheless, Plug CEO Andy Marsh is optimistic about the future: "This financial year was a crucial phase on our path to growth and sustainability in the hydrogen economy. We have recognized the cash management challenges of the past and aim to strengthen our financial profile in 2024. Our commitment to driving the hydrogen economy forward is unwavering. By leveraging existing investments and prudent cash management, we are well positioned for sustainable growth and further innovation in the renewable energy sector."

    Thyssenkrupp Nucera: Positive newsflow fizzles out

    Even if the share price does not currently reflect it, the news at Thyssenkrupp Nucera has recently been positive.

    Initially, the German hydrogen hopeful reported on a collaboration with the Fraunhofer Institute for Ceramic Technologies and Systems IKTS in the field of high-temperature electrolysis. Together, the partners aim to bring high-temperature electrolysis (SOEC) to industrial application. A pilot plant is to be built first. The aim is to produce high-temperature electrolysis stacks with SOEC cells in small quantities by early 2025. *In addition, Thyssenkrupp Nucera is also benefiting from the funding boom in the US. The Company is receiving USD 50 million from the US Department of Energy for investments in electrolyser production and the manufacture of clean hydrogen. Nucera CEO Werner Ponikwar stated: "The transition from manual cell production to automotive-like mass production that can serve several GW projects per year will be the key factor in positioning our business optimally in the US. We are currently looking for the ideal location for this project, which will be close to customers, take advantage of the strong US labor market, and integrate ourselves as part of the local community*."

    Following the news, there were also positive comments from analysts. Deutsche Bank, for example, reiterated its "Buy" recommendation for Thyssenkrupp Nucera shares. According to the analysts, the positive news flow shows that the development is going in the right direction. According to Deutsche Dank, the fair value of the Thyssenkrupp Nucera share is EUR 29. The share is currently trading at just under EUR 13. Berenberg has also confirmed its "Buy" recommendation with a target price of EUR 22. However, the Company's sales target for 2025 is ambitious. A positive order intake would increase visibility.


    The share prices of Nucera and First Hydrogen demonstrate that positive news in the hydrogen sector is currently falling flat. Sentiment is too negative due to the disappointments at heavyweights Nel and Plug Power. While the shares of the latter two are often poised for a rebound, sustainable positive development requires more than just new orders and stable financing; it requires proof that the business model can become profitable. Therefore, Nucera and First Hydrogen currently appear to be the more interesting stocks in the hydrogen sector.


    Conflict of interest

    Pursuant to §85 of the German Securities Trading Act (WpHG), we point out that Apaton Finance GmbH as well as partners, authors or employees of Apaton Finance GmbH (hereinafter referred to as "Relevant Persons") may hold shares or other financial instruments of the aforementioned companies in the future or may bet on rising or falling prices and thus a conflict of interest may arise in the future. The Relevant Persons reserve the right to buy or sell shares or other financial instruments of the Company at any time (hereinafter each a "Transaction"). Transactions may, under certain circumstances, influence the respective price of the shares or other financial instruments of the Company.

    In addition, Apaton Finance GmbH is active in the context of the preparation and publication of the reporting in paid contractual relationships.

    For this reason, there is a concrete conflict of interest.

    The above information on existing conflicts of interest applies to all types and forms of publication used by Apaton Finance GmbH for publications on companies.

    Risk notice

    Apaton Finance GmbH offers editors, agencies and companies the opportunity to publish commentaries, interviews, summaries, news and the like on news.financial. These contents are exclusively for the information of the readers and do not represent any call to action or recommendations, neither explicitly nor implicitly they are to be understood as an assurance of possible price developments. The contents do not replace individual expert investment advice and do not constitute an offer to sell the discussed share(s) or other financial instruments, nor an invitation to buy or sell such.

    The content is expressly not a financial analysis, but a journalistic or advertising text. Readers or users who make investment decisions or carry out transactions on the basis of the information provided here do so entirely at their own risk. No contractual relationship is established between Apaton Finance GmbH and its readers or the users of its offers, as our information only refers to the company and not to the investment decision of the reader or user.

    The acquisition of financial instruments involves high risks, which can lead to the total loss of the invested capital. The information published by Apaton Finance GmbH and its authors is based on careful research. Nevertheless, no liability is assumed for financial losses or a content-related guarantee for the topicality, correctness, appropriateness and completeness of the content provided here. Please also note our Terms of use.


    Der Autor

    Fabian Lorenz

    For more than twenty years, the Cologne native has been intensively involved with the stock market, both professionally and privately. He is particularly passionate about national and international small and micro caps.

    About the author



    Related comments:

    Commented by Fabian Lorenz on February 24th, 2026 | 07:30 CET

    New German hydrogen gem! Will A.H.T. Syngas eclipse the old favorites Plug Power and Nel ASA?

    • renewableenergy
    • Gas
    • syngas
    • Technology
    • Hydrogen
    • Fuelcells
    • greenhydrogen

    Is it time for a changing of the guard in the hydrogen sector? The old favorites Plug Power and Nel ASA have been falling short of expectations for years. Yet the benefits of hydrogen in the energy mix of the future are undisputed. A.H.T. Syngas is on its way to becoming the new hydrogen gem. The company produces synthetic natural gas substitutes from biogenic residues and, in the future, hydrogen as well. A.H.T. Syngas has recently achieved an important breakthrough. In addition, it is in the process of transforming itself from a pure plant manufacturer to an energy producer. The revaluation has begun, but is far from complete. Analysts see considerable upside potential.

    Read

    Commented by Stefan Feulner on February 24th, 2026 | 07:05 CET

    Rheinmetall, First Hydrogen, BYD – Innovations put pressure on the competition

    • Hydrogen
    • cleantech
    • greenhydrogen
    • Electromobility
    • Defense
    • Batteries

    Record military spending, major orders worth billions, and structural rearmament are set to drive the European defense industry for years to come. At the same time, global energy demand is exploding. Modular nuclear reactors and green hydrogen are coming into focus as low-CO₂ base load solutions. And in the field of electromobility, Asian battery manufacturers are massively expanding their cost advantage. As a result, cell prices are falling, ranges are increasing, and Western competitors are coming under pressure. Three future-oriented industries – defense, clean energy, and battery technology – are facing a new wave of investment, but some of the first warning signs are appearing in the charts.

    Read

    Commented by Fabian Lorenz on February 23rd, 2026 | 07:35 CET

    IPO and takeover speculation at Steyr Motors, TeamViewer, and Pure One! Share price set to skyrocket?!

    • Hydrogen
    • cleantech
    • Automotive
    • Software
    • computing

    IPO and takeover speculation are important drivers of share prices. At Pure One, there is reason to believe that the share price will jump in the short term. Namely, the IPO of its subsidiary Eastern Gas. The gas exploration company has production rights in Australia, where there are currently problems with gas supply. It is therefore not surprising that the IPO is attracting a lot of interest. Pure One's core business is also interesting. TeamViewer was long considered an attractive takeover candidate. However, this topic has quietened down. Instead, the software company is now considered a big AI loser. Is this justified? Steyr Motors has undergone a spectacular revaluation in 2025. The stock market has high expectations for revenue and earnings growth. To meet these expectations, the supplier of special engines is laying a new foundation.

    Read