Recent Interviews

Dirk Graszt, CEO, Clean Logistics SE

Dirk Graszt
CEO | Clean Logistics SE
Trettaustr.32, 21107 Hamburg (DE)


Interview Clean Logistics: Hydrogen challenge to Daimler + Co.

Matthew Salthouse, CEO, Kainantu Resources

Matthew Salthouse
CEO | Kainantu Resources
3 Phillip Street #19-01 Royal Group Building, 048693 Singapore (SGP)

+65 6920 2020

Interview Kainantu Resources: "We hold the key to growth in the Asia-Pacific region".

Justin Reid, President and CEO, Troilus Gold Corp.

Justin Reid
President and CEO | Troilus Gold Corp.
36 Lombard Street, Floor 4, M5C 2X3 Toronto, Ontario (CAN)

+1 (647) 276-0050

Interview Troilus Gold: "We are convinced that Troilus is more than just a mine".

16. November 2020 | 10:15 CET

Adidas, RYU Apparel, Puma: Rising returns

  • Sportswear
Photo credits:

It is not always high-tech shares or highly speculative investments with which an investor can generate high returns. Those investors who have patience and foresight have been able to look forward to a number of share price multiplications at many sporting goods manufacturers in recent years. There is no standard success formula for the participants such as Nike, Adidas, Under Armour or Puma. The developments have not been without their setbacks. Investors should pay attention to newcomers in the industry with innovative approaches.

time to read: 2 minutes by Carsten Mainitz
ISIN: CA74979J4072 , DE000A1EWWW0 , DE0006969603



Carsten Mainitz

The native Rhineland-Palatinate has been a passionate market participant for more than 25 years. After studying business administration in Mannheim, he worked as a journalist, in equity sales and many years in equity research.

About the author

Adidas - Downgrades by quarterly figures

The top dog in the sporting goods industry is undisputedly Nike. Adidas has made a brilliant catch-up in recent years and has firmly established itself as the global number 2. Suppose you compare the price development of the two stocks. In that case, you will see that Adidas has developed significantly better than the industry leader from the USA in the last 5 years, with a tripling of the share price. During the period mentioned, the Bavarians were also among the top annual performers on several occasions in the German DAX benchmark index. In recent years, Adidas has been growing, in particular, through strong online and Chinese business.

Tuesday last week the Company published its third-quarter data. Group-wide sales fell by over 7% compared with the same period the previous year. Profits declined twice as much. Nevertheless, the Company exceeded market expectations overall. The outlook for the final quarter triggered mixed reactions in analyst circles. While Kepler is leaving Chevreux Adidas as a buy, RBC and Warburg are pessimistic. And skepticism has always been a good breeding ground for rising prices. For us, Adidas is and remains a first-class Company, and after the recent small price correction, a clear buy.

RYU APPAREL INC - still small, but not to be underestimated

Still small and relatively unknown is RYU Apparel from Canada. The Vancouver-based supplier of innovative sportswear and accessories was founded in 2015. RYU stands for "respect your universe". RYU wants to serve the defined target group of "urban athletics" with customized products. RYU is to become the brand that stands for fitness, performance and lifestyle of sporty men and women. Recently, the Company won design awards, which prove that its high ambitions are becoming a reality.

Two weeks ago, the Company announced the successful completion of a CAD 4.8 million capital increase. This increase is an important milestone for the further expansion of the Company.

RYU also reported that business is going well. Online sales currently account for 80% of total revenues and continue to grow exponentially. In Q3 and Q4, the Company expects online revenues to be twice as high as last year.
Last week, RYU announced that it has entered into a 3-year partnership as the official supplier of high-performance apparel for "Canada Skateboard", which includes the 2021 Tokyo Olympics.

Investors should keep an eye on RYU stock. With the capital raised, the Company has the necessary cash to expand, and with dynamic online growth, sales are likely to multiply in the coming years.

PUMA SE - Happy are those who invested early

Puma is also one of the leading sports brands in the world. Its presence includes team sports, athletics, motorsports, golf, basketball and many others. The Company was founded in 1948 and went public in 1986. It was not until 1994 that the group returned to the black and has had an eventful history to this day. During the crisis period, investors were able to buy the shares for EUR 1. Today, the share certificates cost over EUR 80, giving the Company a market capitalization of EUR 12.4 billion.

On October 30, Puma reported Q3 figures. These showed a recovery in sales in the reporting period compared with the previous year, up 13.3% to EUR 1.58 billion after adjustment for currency effects. Net income increased by the same amount to EUR 113.6 million or EUR 0.76 per share.

Analysts are divided on whether the share price has further potential. Given new historic highs, the share is allowed to consolidate. Looking at Adidas' market value of just under EUR 53 billion, there is still room for Puma to grow.


Carsten Mainitz

The native Rhineland-Palatinate has been a passionate market participant for more than 25 years. After studying business administration in Mannheim, he worked as a journalist, in equity sales and many years in equity research.

About the author

Conflict of interest & risk note

In accordance with §34b WpHG we would like to point out that Apaton Finance GmbH as well as partners, authors or employees of Apaton Finance GmbH may hold long or short positions in the aforementioned companies and that there may therefore be a conflict of interest. Apaton Finance GmbH may have a paid contractual relationship with the company, which is reported on in the context of the Apaton Finance GmbH Internet offer as well as in the social media, on partner sites or in e-mail messages. Further details can be found in our Conflict of Interest & Risk Disclosure.

Related comments:

11. February 2021 | 12:13 CET | by Carsten Mainitz

Adidas, RYU Apparel, Zalando - Athleisure look: not only look good, but perform well too!

  • Sportswear

Over the last few years, the artificial word "athleisure" has become accepted as a term for sports and functional clothing worn in everyday life, also known as urban or activewear. The sportswear industry (Athletic Apparel Industry) is dominated by Nike, followed by the strong number two Adidas. Puma and Under Armour are other well-known players. Also, there are many still small, innovative and dynamically growing companies attracting more and more attention. And one industry is benefiting from any new trends in Corona times: mail order.


29. December 2020 | 09:00 CET | by André Will-Laudien

RYU Apparel, Adidas, Under Armour - Styling high on the agenda!

  • Sportswear

The third wave of closures in Austria and now complete lockdown! Until January 18, not much is running in the Alpine country - however, the ski resorts are still open. Sports training is not a problem even in pandemic conditions - likely responsible for this is the strong lobby of ski tourism, which extends from hoteliers, restaurant owners, and mountain railway operators to the sports industry. The government followed the request and successfully resisted European uniformity. Reason: The Austrian gross domestic product is dependent on tourism to 37%, and here the winter pays two-thirds of the fee again. Turning off the tap at this point would immediately raise the question of who has to bear the economic damage. In any case, the EU will not pay - this has already been announced, so that skiing pleasure remains possible in Austria. We look at the sports and styling industry - is a new outdoor boom starting?


22. December 2020 | 08:37 CET | by Carsten Mainitz

Nike, RYU Apparel, Adidas - Which share is now setting off at a sprint?

  • Sportswear

According to Statista, the global market for sporting goods is worth USD 180 billion. In addition to large established players such as Nike or Adidas, there are many small suppliers in the industry. Both groups are worth a look at because it is a business with high margins and a large addressable market. Especially for small, emerging suppliers, a clear profile and brand building are essential. In addition, online retailing offers excellent opportunities. We show you where the music plays.