04. March 2020 | 14:10 CET
Enthusiast Gaming, flatex, wallstreet:online - scalable business without media interruption
Modern society lives on the Internet, or rather, everything that can be done and benefits online is done that way. Apart from the advantages that costly ways are saved, everything is done faster and decision-making processes are shortened. The more convenient and attractive the offer is, the more successful the companies that have positioned themselves in this segment will be. The charm of established platforms on the Internet is the access to the customer and the scalability.
time to read: 2 minutes by Mario Hose
Market leader in North America
Enthusiast Gaming operates the largest network for gaming and esports in North America. The company has monthly access to more than 200 million users, who make more than one billion page views. The opportunities for advertisers are correspondingly diverse and without any wastage, as Enthusiast Gaming operates an extensive portfolio of over 100 websites related to gaming offerings.
More than 150 million viewers are recorded monthly on the more than 900 YouTube channels. In addition, the more than 50 gaming influencers have a social media reach of over 60 million users. The market value of Enthusiast Gaming is currently EUR 83 million.
Established online broker
flatex is one of the big online brokers in Germany. In the fourth quarter of 2019, the company has already announced the takeover of the Dutch competitor DeGiro for EUR 250 million and is now waiting for the approval of the transaction by the responsible regulatory authorities. The transaction will allow flatex to further expand its reach and access to customers.
Frank Niehage, CEO of the company, commented on the current stock market conditions in the latest announcement: "Volatility has increased noticeably in recent weeks. The uncertainty on the markets, especially around the corona virus, is evident. Once again, volatility and market uncertainties are resulting in increased trading activity by our customers (...).". The value of flatex on the stock markets is currently EUR 534 million.
Broadest coverage for investors
Within the group, wallstreet:online AG operates the financial portals ariva.de Börsennews.de, FinanzNachrichten.de and wallstreet-online.de and reaches more than four million users per month in the German-speaking region. The portals cover more than 70% of the investors in the German-speaking region**. As a logical consequence, the decision to set up its own online broker was finally made, as the company already has access to the right clientele.
Under the name 'Smartbroker' and with particularly attractive offers, the company is now advertising for new customers. In acquiring new customers, wallstreet:online benefits from the enormous reach of the financial portals and the extensive information offering. This allows the company to pick up customers directly from the articles, board posts or news without any media interruption and to encourage them to open an account or make a transaction. The market capitalization of wallstreet:online AG is currently 85 million EUR.