24. October 2019 | 07:53 CET
BAYER, IWATER GROUP, NOVARTIS - THE IMPORTANCE OF AGRICULTURAL RESEARCH AND ENVIRONMENTAL PROTECTION
Water is undisputedly one of the most important components of life on earth. With an increasing world population and the pursuit of prosperity, resources are needed to feed people. Agricultural land must be and remain productive in order to guarantee the quality and quantity of products for the food chain. Against this background, research in the fields of agriculture and water management is particularly important and an exciting future market for investors.
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HIGH INVESTMENT VOLUME CONFIRMS IMPORTANCE
The German pharmaceutical and agricultural chemicals group Bayer recently announced in a press release that it will invest more than 25 billion euros in research and development in the agricultural sector over the next ten years.
Liam Condon, Chairman of the Agriculture Division, said: "Agriculture must feed a growing world population without this being to the detriment of the planet. Groundbreaking innovations are needed to enable farmers to grow enough food while conserving natural resources".
KÜHNE + NAGEL EX-CEO REINHARD LANGE
The company also announced that developments in plant breeding, biotechnology, crop protection and environmental science currently have sales potential of up to EUR 30 billion for the Bayer Group. The iWater Group from Great Britain is also active in this sector and yesterday announced interesting personnel.
Since October 1, 2019, the former CEO of Kühne + Nagel, Reinhard Lange, has been a member of the company's Executive Board and will be responsible for Globalization & Logistics from now on. iWater Group has been represented in the market since 2018 and has since sold various product lines for various areas of environmentally friendly water purification.
NOVARTIS ALSO COMPETES FOR MARKET SHARE
"Reinhard Lange's experience, reputation and global network will be of valuable importance for the growth and expansion of our group of companies. The basic foodstuff water is the focus of our work and we are aware of this responsibility towards the environment. We are particularly pleased to have the support of a successful entrepreneur in implementing our global expansion strategy," said Miguel Fernandez, CEO of iWater Group Limited, who will focus on Operations & Sales in the future.
The Swiss Novartis Group is also active in the agricultural sector and is constantly competing for market share with newcomers and established players.