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Commented by André Will-Laudien on August 5th, 2025 | 07:25 CEST
Correction over? The next doublers could be Puma and Veganz, while Nike and Adidas remain under pressure!
After the DAX fell 700 points in just 24 hours, investors are wondering whether last week's correction is already over. Over 60% of all S&P 500 companies have already reported their mid-year results, but the figures have not been enough to push the index higher across the board. This gives pause for thought and suggests that the correction is set to continue. While things are going well for plant-based nutrition specialist Veganz, sports consumers are coming under increasing pressure. US tariffs are becoming a problem for Adidas in the highly competitive sneaker market, and things are also looking tight for the popular Puma models. Nike could benefit from this, but its shares are costly. Who will be able to perform better in the slow summer months?
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Commented by Carsten Mainitz on March 10th, 2022 | 11:28 CET
Adidas, mm2 Asia, Deutsche Post - Easing after the debacle
Russia's invasion of Ukraine caused panic on the stock exchanges, and the leading German index, the DAX, plummeted by around 3,000 points over the past 2 weeks to its all-time low. At the moment, a countermovement is underway. Various papers are already tempting investors to enter the market. Backed by strong annual figures, some stocks may have already seen their lows.
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Commented by Stefan Feulner on June 18th, 2021 | 13:05 CEST
Adidas, RYU Apparel, About You, Nike - Fully on Trend
When Germany plays France, it is also a battle of Adidas versus Nike. For the sporting goods manufacturers, the European Football Championship is the marketing highlight of this year, alongside the Olympic Games in Tokyo. Trade in sporting goods is booming. The Corona pandemic has made a new trend, sports at home, a crisis winner. Sales, especially online, skyrocketed. This trend is likely to remain even after the gym openings, and it promises enormous growth leaps for manufacturers.
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Commented by Stefan Feulner on May 13th, 2021 | 08:55 CEST
Evotec, RYU Apparel, Adidas - This is just the beginning
Earnings season is in full swing. Yesterday, Bayer, Commerzbank and Varta, among others, presented good figures. Despite Corona restrictions and problems in the supply chain, sporting goods manufacturers were also able to deliver significant jumps in sales. Puma increased its sales by 26% in the first quarter. Along with the home office, sports at home or outdoors is the new trend. And this trend is likely to stay even after the pandemic. The potential for the sporting goods industry is enormous.
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Commented by Stefan Feulner on March 26th, 2021 | 08:50 CET
BYD, SKRR Exploration, Adidas - These are clear signals!
The aid package of USD 1.9 trillion was passed by the Senate only last week, and now the Biden administration wants to follow up with the next stimulus package for the US economy. This time, it will be USD 3 trillion and will flow into infrastructure projects, climate change, and the education system's modernization. Once again, the Fed will be on hand to keep the printing press running hot. The threat of inflation is getting closer and closer. Prepare yourself.
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Commented by Nico Popp on February 16th, 2021 | 10:40 CET
Adler Modemärkte, RYU Apparel, Adidas: Which stock will be in season tomorrow?
Fashion is a challenging business - and at the same time incredibly versatile. While one brand is on the brink of collapse, new labels emerge elsewhere, selling like hot cakes. Why is that? Probably because for many people, fashion is an expression of their identity. When simple clothing becomes a personal statement, fashion companies have won and have a strong brand in their portfolio. But how do you find fashion companies that offer great opportunities?
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Commented by Carsten Mainitz on February 11th, 2021 | 12:13 CET
Adidas, RYU Apparel, Zalando - Athleisure look: not only look good, but perform well too!
Over the last few years, the artificial word "athleisure" has become accepted as a term for sports and functional clothing worn in everyday life, also known as urban or activewear. The sportswear industry (Athletic Apparel Industry) is dominated by Nike, followed by the strong number two Adidas. Puma and Under Armour are other well-known players. Also, there are many still small, innovative and dynamically growing companies attracting more and more attention. And one industry is benefiting from any new trends in Corona times: mail order.
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Commented by André Will-Laudien on December 29th, 2020 | 09:00 CET
RYU Apparel, Adidas, Under Armour - Styling high on the agenda!
The third wave of closures in Austria and now complete lockdown! Until January 18, not much is running in the Alpine country - however, the ski resorts are still open. Sports training is not a problem even in pandemic conditions - likely responsible for this is the strong lobby of ski tourism, which extends from hoteliers, restaurant owners, and mountain railway operators to the sports industry. The government followed the request and successfully resisted European uniformity. Reason: The Austrian gross domestic product is dependent on tourism to 37%, and here the winter pays two-thirds of the fee again. Turning off the tap at this point would immediately raise the question of who has to bear the economic damage. In any case, the EU will not pay - this has already been announced, so that skiing pleasure remains possible in Austria. We look at the sports and styling industry - is a new outdoor boom starting?
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Commented by Carsten Mainitz on December 22nd, 2020 | 08:37 CET
Nike, RYU Apparel, Adidas - Which share is now setting off at a sprint?
According to Statista, the global market for sporting goods is worth USD 180 billion. In addition to large established players such as Nike or Adidas, there are many small suppliers in the industry. Both groups are worth a look at because it is a business with high margins and a large addressable market. Especially for small, emerging suppliers, a clear profile and brand building are essential. In addition, online retailing offers excellent opportunities. We show you where the music plays.
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Commented by Carsten Mainitz on November 16th, 2020 | 10:15 CET
Adidas, RYU Apparel, Puma: Rising returns
It is not always high-tech shares or highly speculative investments with which an investor can generate high returns. Those investors who have patience and foresight have been able to look forward to a number of share price multiplications at many sporting goods manufacturers in recent years. There is no standard success formula for the participants such as Nike, Adidas, Under Armour or Puma. The developments have not been without their setbacks. Investors should pay attention to newcomers in the industry with innovative approaches.
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